i’ve helped great companies ↓
See full list of SERVICES & CAPABILITIES below
We'll go from zero to one by thinking strategically about your business goals and delivering a common-sense product your clients will want to use.
Communicating in the most transparent and direct ways to design a product in a reasonable time and at an affordable price.
I don’t just work with anyone, I focus on four elite startups a year and only taking on clients that have excellent engineers.
Superior UX/UI
Product
Design
Strategy
User
Experience
Design (UX)
User
Interface
Design (UI)
Design
Thinking
Workshops
User
Research
Design
Systems
Wireframes
Personas
User
Journeys
Prototypes
From start to finish
Brand
Workshops
Brand &
Product
Positioning
Landing
Pages
Marketing
Websites
Pitch &
slide Decks
Logos &
Visual
Identity
Colors &
Typography
Social MEdia
Graphics
Messaging &
Copywriting
Icons &
illustrations
Valued industries
AI and ML
Crypto &
Web3
Fintech
Biotech &
Health
Productivity
Platforms
Data
Platforms
Transportation
platforms
non-profit
organizations
clean
energy
social
good
The most popular series of workshops—we'll uncover ideas to drive growth, design what your product will look like in six months to a year, and break down how to get there quickly.
We'll figure out which new ideas to test and which recently shipped features to iterate on to raise the bar, help scale, and solve real product problems.
We'll figure out which new ideas to test and which recently shipped features to iterate on to raise the bar, help scale, and solve real product problems.
These workshops focus on giving you control of your brand and, no matter who uses it, the ability to create on-brand content—saving your marketing team hundreds of hours.
These workshops focus on giving you control of your brand and, no matter who uses it, the ability to create on-brand content—saving your marketing team hundreds of hours.
We'll collaboratively gather your leadership to understand their shared mission, strategy, and objectives to agree on what they and their teams need to do to reach them.
We'll collaboratively gather your leadership to understand their shared mission, strategy, and objectives to agree on what they and their teams need to do to reach them.
Photos by Rebecca Wood
One of the earliest lessons I learned was while working on Facebook in 2007. At the time, I was designing a photo contest for the TV show Gossip Girl. I initially believed that people wouldn't share their photos online with strangers, but in just two days, the contest received half a million entries. This experience taught me the importance of designing for the general public rather than my own biases.
Years later, I led the design team at Konrad and mentored designers who are now working at Superhuman, Tesla, Spotify, and Google. However, my decision to leave and work at a startup made me realize that I needed to think like a product person. The Dunning Kruger graph provided me comfort during this period.
After a day of endless meetings, I had an epiphany—my true value as a designer. I want to produce exceptional work and focus on design rather than management. This motivated me to launch my own practice, where I collaborate with a small group of select clients and delve deeply into their needs.